The creator behind Estonia’s largest restaurant blog on Facebook and a lifestyle voice whose Instagram brings together restaurants, beauty, perfume, travel, recipes and real everyday moments.
Her content feels personal, warm and useful — the kind of space people return to for recommendations, ideas and new places to discover.
Numbers that reflect an active, responsive community
Valeriya’s channels are more than a polished showcase. They work as a daily recommendation space where people watch, save, discuss and act.
+106%
1.7M
Views over 28 days
+187%
145 044
Content interactions
+123%
658
Net follower growth
33 / 35
33
Stories published
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Audience
The content reaches loyal followers and new viewers at the same time
78.5%
of views come from followers
21.5%
of views come from new people
Reach
92 558
The recent period confirms that posts and stories regularly travel beyond the core audience.
Content DNA
From restaurants to lunar details — Valeriya’s blog has a signature mood
Tasty in Eesti is built around places, flavours and personal experience. On Instagram it expands into a broader lifestyle format: beauty, travel, perfume, home recipes and soft moments with her dog and cat.
🍽️
Restaurants
Discoveries, openings, flavours and honest impressions from Tallinn and across Estonia.
✨
Beauty and cosmetics
Products shown through real use, routines and personal recommendation.
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Perfume and atmosphere
Scents, small details and the lunar theme give the content a gentle, recognisable aesthetic.
✈️
Travel
Barcelona, Paris, Amsterdam, Dubai and new routes told through lived experience.
🐟
Recipes and favourite tastes
Home ideas, simple dishes and a small weakness for salmon.
🐈
Dog and cat
A warm, real and human part of the blog that brings the creator closer to her audience.
For partnerships
A strong fit for brands that need trust, not just visibility
Valeriya’s strength is personal recommendation. Promotion does not have to feel like advertising when it fits her life, her aesthetic and a topic that is genuinely useful to the audience.
Restaurants and cafés
Openings, seasonal menus, special offers, tastings and places people want to visit right away.
Beauty, cosmetics and perfume
Products where experience, texture, feeling, scent and consistent use matter.
Travel and local experiences
Hotels, cities, routes, experience gifts and discoveries around Estonia.
Events and city culture
Openings, festivals, launches and moments that need the right audience.
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Contact
When a brand fits Valeriya’s world, cooperation can feel natural and visible
The right format depends on the goal: a discovery post, a story sequence, a reel, event coverage, product experience or a longer partnership. The best ideas appear when a brand has something genuinely useful to offer the audience.